Brand essence and brand values

Since 30 years CAPCAD has been a notable IT service provider and consultancy. CAPCAD SYSTEMS AG offers a broad range of services and IT know how. Q ui helped to develop a clear outline of the brand identity and brand values. Those assets are important factors when it comes to awareness on the side of customers, competitors and partners as well.
Q ui launched a series of strategic workshops together with management and marketing. The aim was to find and elaborate the brand core. The result was more than the simple claim ‘IT-Navigator’. Q ui developed a framework for communications aligned to the new brand essence.
During the rolout of CAPCAD’s brand essence three websites were relaunched (see ??????):
https://www.capcad.de
https://www.datenschutzcheck.com
https://www.my-server-hosting.de